Julz has been an online content creator since 1997.
"I loved the ability of websites and digital Media to tell engaging stories and change peoples minds."
For 19 years he led communications for Yorkshire Sport Foundation, one of Sport England's Active Partnerships. Leading on branding, websites and digital conversations.
He trained as one of the first waves of new media journalists with Huddersfield Daily Examiner in 2001. He also and produces dance school videos.
While a fan of the possibilities of AI, he prefers to make his own mistakes.
Examples of content production and storytelling
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Celebrating Iftar and women's sport
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Welcome to Thornhill Community Academy
Comms core skillset
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Audiences - Social media, newsletters, CRM
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Design and print - Graphics, promotional and publications
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Language - Copy writing, proofreading, press releases
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Multimedia - Still imagery, video and audio production and processing
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Promotion - Advertising, direct and indirect channels, sales funnels, campaigns
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Statistics - Understanding analytics and data
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Websites - Content production, design and management
Also -
External affairs - Politics, politicians and policy
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Influencing -Thought leadership and campaigns
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Presenting - Interviewing and speechwriting
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PR - Engaging with public opinion and press
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Strategic planning - Analysis, goal setting, budgets and project management